To maintain their status as leaders in the Micro systems industry, BPM Micro systems International needed a modern web and mobile presence and an improved membership experience. BPM Micro looked to NavigationArts to reimagine the visual aesthetic of their public facing site, help build a stronger brand presence, revise their content structure, and improve the member experience.
One of the primary goals was to give BPM Micro a more modern and consistent look. Using a responsive approach, our consultants created a design signal that is clean, yet visually rich. The combination of a traditional 960 grid layout with a responsive grid delivers a highly usable experience at all screen resolutions, including tablet and mobile devices.
An important aspect of the project involved restructuring the site and reorganizing the content. With multiple products, services, shows & events, help resources, and support. BPM’s site structure and presentation were completely retooled to better serve their tech-savvy customers and potential customers. A responsive content strategy prioritized information based on device, without losing the rich, full-site experience.
Detailed description of work done and how that work applies to the proposed requirement:
BPM Microsystems is a custom WordPress website built with the following objectives:
– Compose a website that better reflects the services & products the company is offerings
– Improve device accessibility through Responsive Web Design.
Project Results Included:
A responsive home page image carousel that scales perfectly at any screen size and allows for touch interaction on mobile devices.
CSS3 transitions where appropriate.
High resolution icons for devices with retina displays.
Major breakpoints at 480, 767, and 958, as well as several minor breakpoints for an improved experience.